Sky Zone Holiday Campaign
Category: Campaign Design
Studio/Firm: Fluid
Client: Sky Zone Trampoline Park
Time: 2021
This Holiday Campaign was created for Sky Zone, a trampoline park and entertainment venue in the US. The campaign encompassed various design elements such as desktop and mobile landing pages, punch card sets, membership cards, ads of different sizes and formats (digital and print), email attachments, menus, flyers, and more.
The design strategy focused on capturing the holiday spirit through carefully chosen color themes and winter-themed graphic elements. The landing page was creatively transformed into a ski slope, adding an extra layer of fun and excitement for the predominantly young audience and their parents.
The creative campaign design was met with great success and received an overwhelming positive response from kids and their parents. This translated into increased sales of punch cards and annual passes, indicating the campaign's effectiveness in attracting and engaging the target audience.
Awards: GDUSA, American Digital Design Award.